Apple says developers can now contest the software guidelines after facing scrutiny.
Apple has received substantial flak from developers and tech companies in recent weeks for its App Store policies. The organization seems to have felt the pressure and decided to alter the guidelines. Thus Apple has brought its app store policies into two major developments.
iPhone apps fall under the App Review system, as part of which all apps are reviewed by Apple staff and checked to see if they fit in the company's guidelines. If not, then developers are told to fix the app.
Developers were upset about the App Review system because they felt it was not flexible enough. If any apps were removed, Apple employees would take the decision within minutes, and remove the app. They considered the process very arbitrary and unreasonable, a CNBC article said.
As part of the reforms, developers will not only be able to object on how an app follows a given rule, they will also be able to contest the rule themselves.
The second big change is that there will be no delays with regard to bug fixes.
In the upcoming applications, developers will be able to tackle the problem, Apple noted in a press release. This summer will carry these changes to fruition.
Apple has come under EU investigation for two major issues. The first was for developers to pay via the in-app payment program of the company from which Apple takes a share of 30%. The second ban on developers asking users other options outside of the in-app system to pay for digital content. A BBC article reported that some app creators have said it's aggressive, the way the company handles its group of third party developers.
The backlash has apparently arisen after a row between Apple and the developer community that created a new Hey email app. The clash occurred over a demand to give Apple the means to take a cut of the subscription fee for the services.
Other than Yeah, Tinder and Fortnite developers have voiced their disappointment with the tech giant taking the pay cut of 30 per cent. Spotify has been questioning Apple's third-party app management practices for a long time.
Where the issue of the 30 per cent cut is concerned, in an annual filing, Apple said that it believes that people buy Apple computers based on the availability of third-party software and noted that developers can stop making software for Apple products if it seems less expensive, CNBC noted.